There´s never been a more rewarding and challenging time to be designing reading experiences. How we create magazines, newspapers, journals, blogs, and any other periodical, whether print or digital, is as much influenced by time-tested principles as by recent thinking about readers and how they´re engaging with content. How do designers respond to the need for a continuous experience across media as technology continues to evolve? What are the opportunities for print in this new landscape where information is everywhere? This series of conversations, case studies, and elementary principles is an essential guide for both advanced design students and editorial designers seeking to broaden their practice. The book combines the wisdom of experts in a variety of roles, visual examples from publications with a variety of approaches to the contemporary publishing landscape, and a set of plain-spoken elements essential to editorial design on every platform.